Content Weekly By The CMA: 6th March

More news from the content marketing industry

Hi ,

I hope you’re having a great week. As we move into March, we’ve got a few important things to highlight – one wrapping up soon and two exciting opportunities ahead.

First, our CMA Pulse survey closes tomorrow (Friday 7th), so if you haven’t shared your insights yet, now’s the time. It only takes a minute, and your input helps shape a clearer picture of the content marketing industry.

Take the survey here.

A quick reminder that the Early Bird deadline for the 2025 International Content Marketing Awards has been extended until Friday 14th March.

If you haven’t secured your discounted entry yet, now’s your chance. Take advantage of the extra time, lock in your entry at a lower rate (£100 less per entry), and submit your work when you're ready.

Looking ahead, our Content Breakfast at the beautiful Bourne & Hollingsworth Buildings in Clerkenwell is fast approaching.

On Thursday 20th March, Gary Millone (Dialogue) and Sophie Musson (Rocket) will share their expertise on building strong brand partnerships that lead to award-winning content.

With insightful discussions, expert speakers and great networking opportunities, it’s the perfect way to start your day.

The event kicks off at 8.30am with breakfast and networking, followed by panel discussions from 9.15am.

Visit our website to secure your ticket today. I hope to see you at the breakfast and in the survey results.

People-First Marketing

At the 2025 CMA Summit, we had the privilege of hearing from Neha-Tamara Patel, the Global Director of Audience Development, Social and Analytics for Condé Nast’s GQ Magazine.

In her compelling keynote, Neha-Tamara explored why moving beyond metrics and focusing on authentic audience engagement is essential for long-term success.

Read our latest blog to discover the people-first marketing strategies she used to re-energise GQ’s following and how you can bring the same approach to your brand.

2025 Content & Media Trends Playbook

 

Cedar Communications recently released its latest trends research, revealing a realignment in content marketing for 2025. Their annual Spark+Fuel survey of 100 marketers and 100 UK consumers offers key insights into the future of AI, purpose marketing and authentic content.

If you're looking to stay ahead in the content marketing game, this is a must-read article. You’ll also find a series of social posts on LinkedIn highlighting the key takeaways from their research.

Steen Agency