Content Weekly By The CMA: 28th November

Hi ,

I hope you’re having a great week. We’re delighted to announce more guest speakers for our upcoming Content Marketing Summit on 16^th January 2025 at London’s iconic Barbican Centre.

Following the announcement of Bruce Daisley, who will be sharing his insights on building a winning culture while balancing flexibility with the return to in-person work, we’re thrilled to welcome a diverse range of industry experts to the stage:

• Amy Goodman from Team People will lead a panel discussion on sustainable content strategies.

• Ryan Battles will delve into the enduring power of print in a digital age.

• Olly Foot from 7C3 will explore the latest trends in food marketing and consumer behaviour.

• James Erskine from Rocket will discuss the art of crafting content for young audiences.

• Alan Dykes from Dialogue will lead a panel on the importance of brand communities and community content.

• Imogen Naylor-Higgs from the BBC will share insights into the science of storytelling.

• Matt Potter will host a panel featuring Annabel Engels from Mother, Lani Carstens from Hogarth, and Aziza Makamé discussing unconventional strategies and unexpected victories.

Packed with insightful panels, engaging sessions and invaluable networking opportunities, the Summit will celebrate the power of content and set the tone for another incredible year for our industry.

Visit our website to book your tickets and find out more about our guest speakers and sessions.

🗞️Proof of the Power of Print Magazines

In today’s digital world, it’s easy to assume that print media is a thing of the past. However, when you dig a little deeper, you’ll discover that the art of print magazines is far from obsolete. In fact, it’s thriving.

While digital platforms offer convenience and instant gratification, print magazines possess a unique allure that resonates with audiences. The tangible experience, the immersive storytelling and the lasting impact of print continue to captivate readers.

In this article, Dialogue explores the enduring power of print and why it remains a valuable tool for brands.

🗞️5 Takeaways from BrightonSEO 2024

The recent BrightonSEO conference was a whirlwind of insights and trends shaping the digital landscape. One of the key takeaways was the impact of SEO on human curiosity.

As search engines become increasingly sophisticated, are we losing the spark of discovery? In a recent blog, Sticky explore this idea and share valuable takeaways from October’s conference.